Preferred Service Direct – One-Page Handyman Services Website Development
I designed and developed the Preferred Service Direct website, a professional landing page for a trusted home services company. The project was built from scratch using WordPress with a focus on simplicity, speed, and conversion. The goal was to create a responsive, user-friendly site where homeowners can easily explore services, request quotes, and get in touch quickly.
Are You Ready For Your Next-Level Website?
Project Overview
Preferred Service Direct provides a wide range of handyman and home services across Georgia, including HVAC, roofing, plumbing, windows, lawn care, and renovations. They needed a modern landing page website to showcase all services in one place while making it easy for visitors to navigate and request a free quote. I built the website to be SEO-optimized, responsive, and conversion-focused, ensuring it drives leads effectively.
Key Features Delivered
- WordPress Installation & Setup – Installed WordPress and configured essential settings for a secure and stable foundation.
- Theme & Plugin Integration – Selected and customized a theme optimized for service-based businesses, plus plugins for forms, SEO, and performance.
- Anchor-Based Navigation – Built a single-page menu that scrolls smoothly to service sections, ensuring effortless navigation.
- Elementor Form Setup – Designed a custom quote form with email integration for fast, direct lead capture.
- Responsive Design – Optimized across all devices (desktop, tablet, mobile) for accessibility and usability.
- Service-Specific Content – Added structured content for HVAC, roofing, plumbing, lawn care, and more, supported with relevant service images.
- Email & Contact Setup – Configured professional email setup with integrated contact forms to streamline client communication.
Why This Project Stands Out
- One-Page Landing Experience – Designed for speed and simplicity, giving users all information without page reloads.
- Conversion-Focused Design – Prominent CTAs (“Get a Free Quote”) encourage visitors to contact instantly.
- Optimized for Local SEO – Includes location-based keywords like Georgia handyman services to boost visibility.
- Clean, Professional Aesthetic – Balanced visuals, icons, and service photos reinforce trust and professionalism.
Are You Ready For Your Next-Level Website?
SEO & Performance Optimisation
Since this is a service-based landing page, I applied SEO best practices, including optimized headings, structured data, and fast-loading media. Anchor-based navigation keeps the site lightweight while improving user experience. By integrating Elementor forms and email setup, the site ensures quick lead capture without third-party distractions. The result is a fast, mobile-friendly website that performs well in search engines and converts visitors into paying customers.
Client Impact
With their new website, Preferred Service Direct now has a strong digital presence that matches their reputation in home services. The single-page design makes it easy for customers to browse services and request free quotes instantly. The addition of testimonials, FAQs, and service breakdowns builds credibility and trust, helping the company stand out from competitors in the local market.
Let’s Build Your Service Business Website
If you need a conversion-focused landing page for your handyman or service business, I can help. From WordPress setup, theme customization, Elementor forms, responsive design, and SEO optimization, I create websites that generate leads and build customer trust.
